Learn how to Faucet Into the Subscription Financial system written by John Jantsch learn extra at Duct Tape Advertising
Advertising Podcast with Anne Janzer
My visitor for this week’s episode of the Duct Tape Advertising Podcast is Anne Janzer. She is an award-winning writer and non-fiction writing coach who has written books like The Writers Course of and The Office Author’s Course of. She and I talk about her e book, Subscription Advertising: Methods for Nurturing Clients in a World of Churn.
As an expert author, Janzer has labored with a couple of hundred expertise firms, writing within the voice of numerous manufacturers and company executives. She enjoys working with writers to enhance their processes and communication abilities, to allow them to share their ideas and concepts with the world. She additionally works with choose nonfiction authors as a developmental editor.
Questions I ask Anne Janzer:
- What does the subscription financial system imply for entrepreneurs?
- What are some distinctive examples of subscription advertising and marketing?
- How do you incrementally measure the worth of worth nurturing?
What you’ll study when you give a pay attention:
- The place the client journey performs into subscription advertising and marketing
- What rolls content material and social media play within the subscription world
- How subscription advertising and marketing impacts the supply of worth
Key takeaways from the episode and extra about Anne Janzer:
- Be taught extra about Anne Janzer.
- Purchase Subscription Advertising: Methods for Nurturing Clients in a World of Churn.
- Be taught extra about The Writers Course of.
- Be taught extra about The Office Author’s Course of.
- Observe on Linkedin.
- Join on Fb.
- Observe on Twitter.
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