The right way to Make Storytelling Work for Your Model


The right way to Make Storytelling Work for Your Model written by John Jantsch learn extra at Duct Tape Advertising and marketing

Advertising and marketing Podcast with Kyle Grey
Podcast Transcript

My visitor for this week’s episode of the Duct Tape Advertising and marketing Podcast is Kyle Grey, founding father of The Story Engine. He and I focus on insights from his ebook, The Story Engine: A Busy Entrepreneur’s Information to Content material Technique and Model Storytelling With out Spending All Day Writing.

Grey has helped dozens of startups and small companies reach content material advertising and marketing. He writes content material that educates entrepreneurs on the right way to construct their companies with content material advertising and marketing, handle distant groups, and scale up their companies.

Grey acquired his begin because the content material supervisor for WP Curve and helped develop the weblog from a single contributor to a multi-person crew of visitor writers with documented methods and techniques. He helped the startup develop to almost 1 million in annual recurring income.

Questions I ask Kyle Grey:

  • How has your private story influenced your strategy to storytelling?
  • How essential is visible storytelling?
  • What function does your viewers play in your story?

What you’ll be taught in case you give a pay attention:

  • Why storytelling is a central a part of advertising and marketing in the present day.
  • What individuals misunderstand about storytelling.
  • The right way to do storytelling effectively.

Key takeaways from the episode and extra about Kyle Grey:

  • Study extra about The Story Engine
  • Purchase The Story Engine: A Busy Entrepreneur’s Information to Content material Technique and Model Storytelling With out Spending All Day Writing
  • Entry the infographic
  • Observe on Twitter
  • Join on LinkedIn
  • Observe on Fb
  • Observe on Instagram

Like this present? Click on on over and provides us a assessment on iTunes, please!

AXA

This episode of the Duct Tape Advertising and marketing Podcast is delivered to you by AXA Equitable Life.

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